I am a relentlessly ambitious, genuine, and personable leader who recently graduated with a B.A. in Economics from Furman University, with a concentration in marketing. My goal-oriented mindset, energetic personality, and demonstrated history of working in digital marketing make me especially fit for a fruitful career in sports marketing.
Experience
elevate sports management | Founder
January 2017 - May 2021
Created a full-service sports branding and marketing company for collegiate and professional athletes, committed to building the brands of our clients and elevating their legacy.
Services included social media growth and management, consulting, content creation, website development, calendar management, brand endorsements & more.
Have represented clients in the NBA and NFL, including Asante Samuel (2x SB Champion) and Joe Smith (#1 pick in '95 NBA Draft).
Falcons daily | Founder and owner
January 2015 - March 2019
Created and built the largest Atlanta Falcons online media outlet, surpassing 100,000 active followers
Worked directly with NFL insiders and reporters to break the latest stories surrounding the Atlanta Falcons, providing professional and creative content to my followers. In 2017, Falcons Daily partnered with Taylor Strategy, a sports and entertainment PR firm, to engage directly in promoting the opening of Mercedes-Benz Stadium.
Assisted various companies in promoting their business and products as well as generating an effective online strategy and presence. Received media credentials for the Atlanta Dream, and Georgia Swarm through Falcons Daily to cover these teams throughout my channel.
wave.tv | Content Creator and Talent Manager
August 2017 - March 2019
Conducted research on current trends and audience preferences as well as generated, edited, published, and shared engaging content daily. In addition, I collaborated with team members to ensure brand consistency.
Managed day-to-day operations for the sports channels presented by WAVE.tv. Spearheaded relationships with top athletes to increase the company’s audience and drive new business opportunities.
Licenses and Certifications
Leadership Initiative for Excellence (LIFE) - Certificate of Breakthrough
LIFE is a intense and highly impactful three-day full immersion leadership breakthrough program aiming for excellence in all you do in your life. LIFE is based on multiple years of research and leveraging neuroscience, social psychology, and cutting-edge biofeedback technology. Shattering personal barriers, LIFE assists you in building better quality relationships and business outcomes.
Issued January 2020 by CIMBA
Kepner-Tregoe Problem Solving and Decision Making Certification
The Kepner-Tregoe (KT) Problem Solving and Decision Making (PSDM) is a two-day workshop which teaches a step-by-step process that helps people rapidly and accurately resolve a wide range of business issues. Used in organizations worldwide, PSDM helps people at all levels in an organization including executives, managers, supervisors, team leaders, operators, maintenance, engineers, technicians, etc, efficiently organize and analyze information and take appropriate action.
Issued February 2020 by CIMBA
NIL Certification
This six-part online learning program aims to equip college athletes, college athletic departments, and sports professionals with Facebook and Instagram best practices to help them maximize their presences and earning potential on each platform in the new NIL era.
Issued July 2021 by Front Office Sports
Awards
named a top 5 social media influencer in the greater Atlanta area
Recognized in 2017 by Taylor Strategy, a sports and entertainment PR firm, founded in 1984, working with world-class brands to create lasting social media and marketing experiences.
Education
Furman university
After transferring from the University of Tennessee, I pursued an economics degree from Furman University, engaging in a diverse program focusing on the development of quantitative and analytical skills.
B.A. Economics (May 2021)
Istituti Filippin - CIMBA
CIMBA offers study abroad and MBA programs which are backed by a top-ranked, AACSB-accredited American University. During my time studying abroad in Paderno del Grappa, Italy, I participated in highly rigorous business and marketing courses as well as actively learned the Italian language.
Kepner-Tregoe Problem Solving and Decision Making Certification
Leadership Initiative for Excellence (LIFE) - Certificate of Breakthrough
If you have any questions/concerns, please fill out the contact form below: